Monday, January 26, 2009

VIZ MEDIA SATISFIES HUNGRY MANGA FANS WITH THE RELEASE OF OISHINBO


The Fascinating World Of Japanese Cuisine Is Explored In Best-Selling Manga That Has Sold More Than 100 Million Copies And Helped Define The Popular Food Genre

San Francisco, CA, January 23, 2009 – VIZ Media, LLC (VIZ Media), one of the entertainment industry’s most innovative and comprehensive publishing, animation and licensing companies, will delight fans of Japanese cuisine and culture with the debut of the critically acclaimed OISHINBO available now, under the VIZ Signature imprint, the company’s dynamic outlet for classic and literary manga titles aimed at more mature and sophisticated readers.

Written by Tetsu Kariya and illustrated by Akira Hanasaki, OISHINBO is considered to be the epitome of food manga and defined the genre while selling more than 100 million copies in Japan since its debut in 1983. OISHINBO is rated “T” for teens and carries an SRP of $12.99 U.S./$15.00 CDN.

OISHINBO (or “The Gourmet") depicts the adventures of journalist Shiro Yamaoka, who writes for the fictional newspaper Tozai News. When the paper’s top executives decide to create “The Ultimate Menu” to celebrate the paper’s 100th anniversary, Yamaoka, known for his reputation as a foodie with culinary skills to match, is given the daunting assignment. With the help of his coworker Kurita, Yamaoka begins an epic saga to find unique and tasty dishes that will compose this ultimate bill of fare. The subject of the debut volume is classical Japanese cuisine, and features delicious stories on subjects like how to prepare a proper dashi (the broth that is one of the building blocks of Japanese cooking), green tea, and red snapper sashimi. Each subsequent volume of OISHINBO focuses on specific foods and culinary trends such as sake, sushi, vegetables, rice dishes, ramen, and izakaya (pub) food.

“OISHINBO is a series where cuisine is put front and center and food is the star,” says Gonzalo Ferreyra, Vice President Sales & Product Marketing, VIZ Media. “Each volume introduces readers to the proper preparation and presentation of a variety of Japanese dishes, while also detailing their history and cultural significance. We’re serving up selected highlights from this epic 100+ volume series and compiled them into seven a la carte editions that can be enjoyed individually or as a series. Each volume also features full-color instructions on how to prepare the unique dishes presented. It might even inspire some to begin culinary adventures of their own!”

About VIZ Media, LLC
Headquartered in San Francisco, CA, VIZ Media, LLC (VIZ Media), is one of the most comprehensive and innovative companies in the field of manga (graphic novel) publishing, animation and entertainment licensing of Japanese content. Owned by three of Japan’s largest creators and licensors of manga and animation, Shueisha Inc., Shogakukan Inc., and Shogakukan-Shueisha Productions, Co., Ltd., VIZ Media is a leader in the publishing and distribution of Japanese manga for English speaking audiences in North America, the United Kingdom, Ireland, and South Africa and is a global ex-Asia licensor of Japanese manga and animation. The company offers an integrated product line including magazines such as SHONEN JUMP and SHOJO BEAT, graphic novels, and DVDs, and develops, markets, licenses, and distributes animated entertainment for audiences and consumers of all ages. Contact VIZ Media at 295 Bay Street, San Francisco, CA 94133; Phone (415) 546-7073; Fax (415) 546-7086; and web site at http://www.viz.com/.

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